McAfee Introduced Integrated Security Solutions for Increased Online Activity

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  • The new product suite functionalities include Social Media Protection, Tech Scam Protection, etc.
  • McAfee introduced tech Scam Protection and Advanced Malware Detection updates

McAfee has announced its latest consumer security portfolio that includes enhanced products with better user experiences and new features, including integrated social media and tech scam protection. The functionalities are designed to protect users from current threats as they navigate professional and personal life from home.

Venkat Krishnapur, vice president of Engineering and Managing Director, McAfee India said, “With the convergence of home, office and school, today’s consumers need end to end device and web protection that secures every aspect of their digital lives. Tailored to the increasingly connected world in which we live, McAfee’s evolved product suite is a holistic approach to securing every facet of the connected consumer’s life.”

Security and Privacy Get a Boost

McAfee Labs found an average of 375 new threats per minute via malicious apps, phishing campaigns malware, and more, according to its McAfee COVID-19 Threat Report: July 2020. The company’s product lineup has introduced the Tech Scam Protection and Advanced Malware Detection updates.

Tech Scam Protection provides a warning when visiting websites that can be used by cybercriminals to gain remote access to your PC, combatting the reported 128 crore total online fraud loss in India. Advanced Malware Detection has enhanced machine learning capabilities that improve overall time to detect emerging threats across devices as well as added protection against file-less threats.

Improving the Customer Experience

At a time when online payments in India have soared, with UPI (Unified Payment Interface) recording close to 1.5 billion transactions in July 2020, McAfee’s latest software development claims to derive intuitive solutions for the customers.

With the recent updates company claims to provide an improved PC and app experience with easier navigation and readable alerts, and clear call to actions for faster understanding of potential issues, and accessing iOS applications even faster with automatically filled in user account information and passwords in both apps and browsers on iOS devices.

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