PostHog Raises $15 Million Series B For Open Source Product Analytics

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  • PostHog will use the funding to focus on another major input having the best people in the world join the team
  • The company’s Series B was led by existing investors Y Combinator’s Continuity Fund, with participation from GV (formerly Google Ventures), and takes PostHog’s total funding to over $27 million

PostHog has announced that it has raised $15 million in fresh funding and major new free features for users of data warehouses. The company’s Series B was led by existing investors Y Combinator’s Continuity Fund, with participation from GV (formerly Google Ventures), and takes PostHog’s total funding to over $27 million, despite the company only recently turning one year old. As part of the round, Ali Rowghani, Managing Partner at YC Continuity, and former COO at Twitter and CFO at Pixar, will join the PostHog board

PostHog will use the funding to focus on another major input having the best people in the world join the team. This will accelerate improvements to self-hosted deployment at scale, data warehouse integration and tutorials, user experience, marketing, and customer success.

James Hawkins, co-founder and CEO, said,“To date, product analytics for those using data warehouses has been painful — developers are between a rock and a hard place. They can either code their own data export libraries and their own SQL, or they’d have to send user data to a 3rd party and incur massive data transfer charges. Companies want to leverage their data more than ever before, data warehouses are getting cheaper and simpler, and we can support their adoption as they become mainstream. PostHog means data analysts no longer need to lose hours producing simple product usage visualizations.”

Lets developers track product usage

It said that PostHog’s mission is to increase the number of successful products in the world. Their open-source platform lets developers track product usage, understand the impact of new features on user behavior, and integrate product and user data with data warehouses – all without sending any data to a 3rd party.

Tim Glaser, co-founder and CTO, said: “Whilst everyone else is focused on product managers, we’ve believed since Day 1 that product analytics should be developer-led. They’re the ones building the product. We’ve now made our more scalable product free, with the goal to move it to open source as soon as possible. This enables an individual developer, in an enterprise or scale-up, to use PostHog on their infrastructure without vendor lock-in and without sending any user data to a 3rd party — at massive scale, for free.”

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